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Plastic sourced from sugarcane to be included in beauty packaging.
December 15, 2010
By: TOM BRANNA
Editor
Starting next month, Procter & Gamble will ship its first products that include sustainable and recyclable plastic sourced from Brazilian sugarcane. Beauty is the first category from P&G to kick off the new sustainability effort. CoverGirl’s new NatureLuxe Silk Foundation is first up, followed by products within Pantene and Max Factor lines, which are slated to utilize the new sustainable packaging later in 2011. To start, beauty packaging will contain small amounts of the sugar-...
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